Floresta is an immersive jungle resort nestled in the mountainous region of Idukki, Southern Kerala. Positioned as a refined yet grounded escape, the resort offers guests a deeply personal connection with nature — balancing luxury with authenticity. The brand needed a distinct identity that captured the emotional essence of the experience while appealing to a modern, experience-seeking audience.

We were engaged to craft the brand from the ground up, including strategy, naming, visual identity, and tagline. Drawing from the lush surroundings and the soulful rhythm of the forest, we created a brand system that invites travelers to not just stay — but to belong.